In a season of media madness topped off by the announcement that the Walt Disney Company was buying Capital Cities/ABC, consider these bombshells. Since Jeffrey Katzenberg left the employ of Michael Eisner and Disney last year and announced that he and the director Steven Spielberg and the record impresario David Geffen would launch a new studio, DreamWorks SKG, otherwise cautious companies have been throwing money at the – including Cap Cities/ABC, which has committed a hundred million dollars to a joint venture. Then, in June, Seagram's chief executive officer, Edgar Bronfman, Jr., acquired MCA, and soon thereafter he also threw a bundle at DreamWorks and agreed to distribute the new studio's movies overseas and its videos worldwide. […]
