The world of Disney's exterior (opposite), inspired by the arts and crafts-style work of california architects green and green and Bernard Maybeck, is a sunset-orange color trimmed by teals, oranges and reds that cast a warm and inviting glow to passersby, the structure uses enlarged wooden timbers, multi-leveled wood shingled rafters, sculpted beams, trellis-crowned stone columns and other techniques reminiscent of turn-of-the-century styles, complementing the rest of the village. [...]
Disney. That word, like no other, has the ability to conjure up images of fun, excitement and magic. And the Resort's newest retail space is no exception. World of Disney, located in the Disney Village Marketplace in Lake Buena Vista, FL, boasts a 60-ft.-high rotunda, 18 large-scale murals and oversized animated character displays. It is a shopping experience that both entertains and amuses customers in true Disney fashion with vibrant colors and whimsical designs.
Situated southeast of the hustle and bustle of the Magic Kingdom theme park, the 50,000-sq.-ft. Arts and Crafts-style store, set in the small-town ambiance of the Marketplace, has the world's largest selection of Disney merchandise and showcases it in a kinetic, larger-than-life shopping environment. The goal according to Tony Mancini, Walt Disney Attractions' director of retail store development, design and visual merchandising, was to create a new genre—"merchantainment." The store features 12 themed areas, each featuring individualized merchandising spaces, while at the same time maintaining a certain level of consistency in overall scale, style and tone. Said Mancini, "The design seamlessly guides shoppers from one space to the next, allowing them to use all of their senses while encouraging them to search beyond that they immediately see."
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